1. 《产品开发与管理》(Product Development and Management Association,PDMA)
2. 《产品管理:战略与实践》(Product Management: Strategy and Practice)
3. 《产品管理:新品开发与市场营销》(Product Management: New Product Development and Marketing)
4. 《产品管理:从市场到生产》(Product Management: From Marketing to Manufacturing)
5. 《产品管理:策略、设计与实施》(Product Management: Strategy, Design, and Implementation)
6. 《产品管理:市场导向的新品开发》(Product Management: Market-Driven New Product Development)
7. 《产品管理:从概念到市场》(Product Management: From Concept to Market)
8. 《产品管理:实践指南》(Product Management: A Practical Guide)
9. 《产品管理:战略、设计与开发》(Product Management: Strategy, Design, and Development)
10. 《产品管理:市场导向的产品开发》(Product Management: Market-Driven Product Development)
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11. 《产品管理:从概念到市场的实践》(Product Management: Practice from Concept to Market)
12. 《产品管理:市场导向的产品设计与开发》(Product Management: Market-Driven Product Design and Development)
13. 《产品管理:市场导向的产品创新》(Product Management: Market-Driven Product Innovation)
14. 《产品管理:市场导向的产品战略》(Product Management: Market-Driven Product Strategy)
15. 《产品管理:市场导向的产品营销》(Product Management: Market-Driven Product Marketing)
这些书籍涵盖了NPDP考试的各个方面,包括产品开发、市场营销、产品设计、产品创新、产品战略等。建议考生根据自己的实际情况选择适合自己的书籍进行学习和备考。
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